Dorie Clark, a personal branding expert and author of Reinventing You: Define Your Brand, Imagine Your Future, advises keeping professional networking to daytime hours, where there’s less room for misinterpretation. Some people are simply too busy during standard 9-5 hours.In those cases, Clark says to make sure your attire is professional.FORTUNE — You show up to a professional engagement, maybe a networking event or drinks with a former colleague.You expect to talk about your career trajectory or the other person’s. If you’re networking in the hopes of landing a job that stokes the flames of your motivation but end up stumbling upon someone who gets you passionate in an entirely different way, should you hold back? The funny thing is, finding your dream partner can feel just as difficult.
But when you sit down, the conversation steers away from your work interests and heads into personal territory.
That’s when it hits you: You’re not enjoying a networking cocktail. In a business world where almost 40% of the workforce reports having dated a coworker, the lines between professional socializing and dating are blurry.
But while many offices have clear, written policies about this kind of behavior, there are no such rules when it comes to networking.
Founder and CEO Whitney Wolfe tells that the system is supposed to make it easier for women to set the tone in a potential business relationship.
It’s also part of a larger move to expand Bumble beyond a traditional dating app.